TM UPS Brown Gone Bad
January 20, 2009 by Andrew P. Lahser, Scottsdale Trademark Attorney
The UPS driver was here today. He told me about a fake-brown UPS truck that was pulled over by a Department of Public Safety Detective. Before I go further, I should say that colors are difficult to trademark. Why? Because, the consumer must associate a particular color with a particular service or product. Famous color trademarks include John Deere Green and UPS Brown. [Read more]